City Centre looks blooming lovely for summer

Giant flowers have been installed in the city centre for the summer to welcome shoppers to the high street.

The flowers, which have been installed above Cornwall Street, Armada Way and New George Street, as well as inside Drake Circus will be in situ for the summer, alongside games that have been added onto the pavement in Frankfort Gate to make the city centre more welcoming and bright for shoppers during the summer months.

Steve Hughes, Chief Executive of Plymouth City Centre Company said: “We’ve been working hard to brighten up the city centre, from our redevelopments in the West End through to installing these flowers above the streets to welcome shoppers back to the city centre.

“Businesses throughout the city have had an incredibly tough time over the last year, and we hope that by continuing to improve the city centre with activations like this, and by running our hugely successful Geddon Plymouth Shop Local campaign that the people of Plymouth, and visitors to the city, will support the shops, restaurants, cafes and attractions that have reopened.”

A programme of activations and entertainment is planned throughout the summer to further drive footfall from shoppers and visitors. For more information of events and activities planned head to www.visitplymouth.co.uk

This activity forms part of the ongoing Geddon Plymouth, Shop Local campaign funded by ERDF and HM Government to support the reopening of the high street and welcoming shoppers and visitors back to the city. The campaign is delivered in partnership between Plymouth City Council, Plymouth City Centre Company and Plymouth Waterfront Partnership.